Research Finds Disruption Often Involves Things Changing

Groundbreaking new research, undoubtedly commissioned for an eye-watering sum, has unveiled a truly shocking revelation: when things are 'disrupted,' they tend not to stay precisely the same. This profound insight comes from a study delving into the 'history of progress and innovation,' bravely tackling the age-old question of whether stasis is, in fact, change. The sheer intellectual horsepower required to deduce that a 'disruptive force' doesn't merely pat things on the head and tell them to carry on as usual is truly commendable, especially in an era obsessed with 'thought leadership' that often boils down to stating the blindingly obvious.

Sources close to the highly rigorous investigation suggest that further phases may explore equally complex phenomena, such as whether 'growth' often involves things getting bigger, or if 'decline' implies a reduction in existing metrics. Consulting firms globally are reportedly scrambling to integrate this paradigm-shifting understanding into their corporate strategies and quarterly reports, eager to demonstrate their keen awareness that the future might, just might, look different from the past. One can only imagine the surge in stock prices once the market fully digests the implications of 'innovation' occasionally leading to novel outcomes.